After an incredible 5 years of leading GatherUp from a scrappy start-up to an acquisition (2019), this incredible time in my career is ending. I’m leaving my position as CEO of GatherUp, leaving behind an amazing team, customers that feel like family and a product that makes a valuable impact. A huge thank you to …
On November 1st, 2019 I was standing in the TSA line at the Minneapolis Airport heading to San Diego for a long-planned family vacation. With a family of 6, it’s no surprise we were behind schedule. I had planned to get the wife and kids through security and then head off to the Delta Sky …
We all know that change is hard. Changing the name of your company or SaaS product and all of the details that involves is REALLY hard. I recently went through this process leading our team as we rebranded GetFiveStars to GatherUp this month. The TLDR version is that the end result is exactly what we …
In working day in and day out with businesses, marketers and online reviews I know firsthand that most care about two main things: rating and quantity. I don’t think anyone mentions online reviews without commenting on the amount of them they have, the amount they want and their rating. I think those two things are …
Technology and marketing combining has shown itself to be a very confusing area for many small businesses. While the last decade has brought incredible strides for making all of this easier for SMBs, some aspects haven’t simplified enough. This month’s 3 Digital Things looks at SMBs using Facebook as their website. It’s easy to see …
I get asked about speaking and presentations a lot. How do you get started? What’s the key? Are you scared? These are all very common and good questions. I’m now well over 100 presentations under my belt. I even do it enough that some people think that it IS my only job. This month’s 3 Digital …
It’s time for March Madness and another edition of 3 Digital Things. This issue I wanted to focus on how a few small things can have a big impact for your marketing and business. 1- All In On Video Video continues to boom, projections have over 50% of video being viewed on mobile devices this …
Welcome to 2017 and another edition of 3 Digital Things. Since we all focus on time as the year turns over, I thought I’d use timing as the theme in looking at a few local and digital marketing ideas and examples. Capitalize On The Timing Of Events Many businesses can benefit by tying their marketing and …
This edition of 3 Digital Things dives into some “firsts” you need to think about. As you’ll find out it’s really areas I think you should focus on in the coming months, putting these items first on your list to help drive your online marketing. 1- Local First It’s as simple as owning your own …
This month’s edition of 3 Digital Things is all blue, as in Facebook blue. The social giant is always rolling out new things, some big and some small. Recently I’ve come across a few new updates that further solidify why any business would want a presence on Facebook. Let’s dive in and I invite you to …
I'm the CEO of Leadferno, a business messaging platform to help businesses close more leads faster and delight customers at speed.
+ MN Search Marketing Assoc. Founding Board Member
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