Leveraging Online Reviews Past The Numbers – 3 Digital Things
In working day in and day out with businesses, marketers and online reviews I know firsthand that most care about two main things: rating...
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SaaS & digital marketing entrepreneur
Blog
Experiences, insights, and ideas on digital marketing and SaaS.
- Nov 30, 2016
- 4 min
Local First, Mobile First, Customer First – 3 Digital Things
This edition of 3 Digital Things dives into some “firsts” you need to think about. As you’ll find out it’s really areas I think you...
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- Sep 22, 2016
- 4 min
What Google’s Mobile Search Results Could Look Like For Local – 3 Digital Things for Sep
Hello fall! Consistency is building as 3 Digital Things hits the interwebs once again. I hope you enjoy this edition and I invite you...
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- Aug 22, 2016
- 4 min
Online Reviews & TV Could Be The Killer Combo – 3 Digital Things for August 2016
Small victory, I made it onto month 2 of 3 Digital Things and it’s only getting better. I also want to encourage you to sign-up for my...
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- Jul 11, 2016
- 3 min
3 Digital Things – July 2016
I need to share and write more here. I have dozens if not hundreds of observations, ideas, takes and experiences monthly that just fall...
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- Jan 7, 2016
- 3 min
Recent & Upcoming Conferences I’m Presenting At, See You There?
The year ended with a great mix of events I was fortunate to present at and 2016 is shaping up to be a great one. The opportunity to...
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- Oct 18, 2015
- 2 min
Facebook Using Your Feed To Ask For Reviews
Facebook is looking to engage it’s users in leaving more reviews for businesses and places by recently adding review requests into the...
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- Jul 16, 2015
- 4 min
Taking A Leap, Moving To GetFiveStars
I’m extremely excited to announce that I’ve started a new adventure in my professional life as the Chief Marketing Officer for an online...
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- Feb 8, 2015
- 2 min
My #LocalUp Presentation: Thriving In The Mobile Ecosystem
Seattle was taken by storm this weekend as MOZ and Local University teamed up to put on the first of it’s kind “super event” for local...
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- Aug 21, 2014
- 3 min
Reviews Are Forever … Changing
Let’s face it, it’s hard work as a small business to get reviews online on Yelp, Google My Business and many other common review sites....
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- Jun 9, 2014
- 3 min
Test Your Mobile Website For Usability And Speed
Late in 2013 Google’s Page Speed Insights Tool added an additional BETA tool for mobile site user experience recommendations when you ran...
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- Jan 20, 2014
- 1 min
Local Search Expertise Right At Your Finger Tips
The start of 2014 brings an exciting announcement from Local University as we rolled out the Local University Forums. Join local search...
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- Jan 7, 2014
- 2 min
The Ultimate Guide To Web Design & Location Pages
I recently put together a comprehensive 3 article series on the Local University blog covering how your website should structure and...
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- Jun 13, 2013
- 2 min
The Power of Yelp Shows On Local Search and Mobile
If you want the perfect local search ecosystem, look no further than Yelp. Well-structured data, accurate information, SEO friendly...
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- Feb 26, 2013
- 3 min
Mobile AdWords Sitelinks, I Love Them
In putting together a recent presentation on Mobile Search Marketing for SearchFest in Portland, I came to realize that I love mobile ad...
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- Jan 8, 2013
- 2 min
All Over The Map, Helping Businesses Get On The Map
Online marketing can be confusing, overwhelming and downright scary for many a business owner and marketer. Local University is a...
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- Jul 26, 2012
- 1 min
Conversion Rate Optimization Presentation At MnSearch Event
I had the opportunity to present on Conversion Rate Optimization (CRO) at the Minnesota Search Engine Marketing Association event this...
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- Nov 19, 2011
- 2 min
The Best Way To Get Reviews: Ask For Them
Online reviews are an important aspect to just about any business. The opinion of others on your product or service can help sway a...
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- Oct 28, 2010
- 2 min
Local Search Landscape Is Changing
Google is changing the way local search results are displayed for users and that change isn’t a small one. Many have been waiting for...
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- Jul 29, 2010
- 1 min
The Blend of Web Design & SEO
I’ve long been preaching the team effort of how great web design and great search engine optimization work together, each benefiting the...
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