I’m an experienced, energetic, and highly recommended speaker for groups small and large on digital marketing, local search, online reputation, search engine optimization (SEO) and mobile.  I aim to make the complex simple, teach through stories and give attendees actionable takeaways.

With nearly 20 years of digital marketing experience, I have helped grow multiple agencies and now a software product focused on customer feedback and online reviews.  I have worked with hundreds of small businesses, private companies and Fortune 500 companies like UnitedHealth Group, Allstate, Deloitte, Sysco, Best Buy, Timberland and General Mills.

Aaron Weiche speaking

Please contact me (aaron@gatherup.com) to inquire about speaking at your event, seminar or conference.

Listed below are some of my past speaking and presentation events, seminars and conferences.

Local University- Sponsored by Google
I’m part of the “faculty” for this national seminar series on search marketing, local search and social media marketing for small business since 2009 and sponsored by Google.  I speak at 6 to 8 LocalU events annually.

Past events: Minneapolis, MN – Spokane, WA – Denver, CO – Birmingham, AL – Buffalo, NY – Chicago, IL – Grand Rapids, MI –  Austin, TX – Syracuse, NY – Seattle, WA – Westchester, NY – Baltimore, MD – Philadelphia, PA – Dallas, TX – New Orleans, LA – Campbell, CA – Tampa, FL – New York, NY – Edmonton, CANADA – Atlanta, GA

Local Search Summit 2020 – Whitespark
A premier local SEO conference with over 30 industry experts presenting on Google maps, Google My Business, local SEO, email marketing, social media, PR and more. I presented on The 3 Hard Truths of Reputation Management.

localogy 2020 in San Antonio
The localogy conference is for leaders in media and technology working in local commerce. I’m on a panel covering “What’s the Roadmap for After the Exit Event?”.  I’ll be sharing my experience of GatherUp’s acquisition on how to best traverse this process of exit and transition leading the company.

Kubota Connect 2019 in Dallas
Kubota Connect is the national dealer meeting for Kubota with over 1,200 dealers in attendance.  I presented on local digital marketing covering Google My Business, online reviews and where to focus on digital for the future to three sold out sessions.

Content Jam 2019 in Chicago
Content Jam is a two day conference sharing insights into content strategy, promotion, conversion and analytics. I presented a 3-hour workshop on content and digital marketing related to Local SEO and reviews.

Swivel Marketing Conference 2019 in Bend, OR
Swivel is a digital marketing conference all about engaging today’s trends in digital marketing, search, technology, and advertising from every angle. I delivered a 2-hour workshop on the harnessing power of online reviews

Localogy Seattle 2018 at Microsoft HQ
Localogy Seattle offers the latest information and best practices on topics and tactics critical to marketers looking to generate leads, revenue and sales for small business customers and national-local brands or enterprises. I presented on customer feedback and online reputation.

State of Search Conference 2018 in Dallas
One of the south’s premier digital marketing conferences for sharing knowledge from over two dozen speakers in a 2-day format.  I’m speaking on “trust optimization” to leverage reputation on Google and your own website.

PERC Can-Do National Conference 2018 in Chicago
The Can-Do Conference brings propane industry leaders together with marketing experts for two days of fresh thinking and innovation.  I presented on customer experience and online reputation.

National Jacuzzi® Dealer Conference 2018 in Fort Lauderdale, FL
Invited back to speak for a 2nd time to hundreds of North America’s Jacuzzi, Sundance Spa and pool dealers at their annual national conference.  I spoke on SEO and online reputation management.

Marissa Nordahl

Aaron presents with an easy-going nature and genuine helpfulness making what he says, resonate in a way that others can't in digital marketing. He challenges listeners with basic tasks that have big impact, helping them see results quickly. I've listened to many presentations by Aaron and I always walk away having learned something new.

Marissa Nordahl Manager, GoogleMyBusiness at Google

Marine17 2017 in Sydney, Australia
Asia Pacific’s biggest recreational marine business and safety conference and associated trade exhibition at the International Convention Centre (ICC) Sydney.  I presented on mobile marketing, Google local search and online reputation and reviews.

Best of the Best Conference 2017, Las Vegas
This 2-day conference gathers many of the top insurance agents from the U.S. in one dedicated conference for marketing, leadership and sales seminars.  I presented on customer experience and online reputation.

MozCon Local 2017 in Seattle
Mozcon Local and Local University 2-day conference covering local search and digital marketing.  I co-presented with Mike Blumenthal on reviews day one, presented a workshop on customer created content and helped emcee day one and kicked-off day two.

Sarah Bird

"We were so happy to have Aaron speak at Mozcon Local. He is energetic, focused, and inclusive. He has the rare gift of being able to think on his feet without getting flustered. He also balances being friendly with professional. He brings a great blend of humor and expertise to the stage."

Sarah Bird CEO of MOZ

National Jacuzzi® Dealer Conference 2017 in Nashville, TN
This 4-day conference brought hundreds of North America’s Jacuzzi, Sundance Spa and pool dealers to Nashville for training, education, networking and fun.  I spoke on SEO, mobile and online reputation management.

Patrick Williams

We invited Aaron and LocalU to facilitate a Workshop at our annual International Dealer Conference, recognizing their expertise in Local Search & digital marketing. The feedback from our Dealer Partners has been fantastic—92% rating them Good/ Excellent. His expertise, engagement and genuine desire to help our Dealers elevate their performance made for rewarding sessions. We are excited to welcome Aaron back to our conference in 2018 and beyond.

Patrick Williams Senior Director, Marketing

Marine Dealer Conference Expo 2015, 2016, 2017 in Orlando, FL
The MCDE is a week long conference and marine industry’s only dealer-specific educational and expo conference with over 1,000 attendees.  MDCE is co-produced by MRAA and Boating Industry.  I have presented 3 years in a row on mobile, online reviews and Google local SEO and continued to be asked back based on attendee ratings and feedback.  My talk was featured in this industry magazine article.

"There are a few things that set Aaron apart from other digital marketing experts. First, he does the work to ensure that he has a really deep understanding of his topic and what it means to our audience, which is easier said than done in an area that moves as fast as digital marketing. Secondly, he is able to speak about it in language that is straight-forward, engaging and easy to understand."

Liz Walz Vice President of MRAA

Closing Keynote Speaker at Social Media Rockstar Event 2016 in Willmar, MN
The Social Media Rockstar Event is a day-long, digital and social media marketing event in rural Minnesota that’s put on by the Redwood Area and Willmar Area Social Media Breakfast groups.  I was the event’s closing keynote speaker covering online reputation and reviews.

mozcon aaron weiche

MozCon Local 2016 in Seattle
Mozcon Local and Local University formed a 2-day conference covering local search.  I spoke on mobile design and as part of an expert panel on local SEO research and strategy planning.

Sprinklr Customer eXperience Summit 2015 at the TORO Corp. in Minneapolis, MN
Sprinklr is a social media platform for complete customer integration and evaluation.  Their Customer eXperience Summits focus on bringing together valuable social media, technology and business strategies and tactics.   I presented on social media and company culture along side companies like TORO, Polaris, Mayo Health Systems and Sprinklr.

Select Registry Hospitality Conference in Key West, FL
A two day conference focused on marketing and digital marketing for the hospitality industry aimed at boutique hotels, bed and breakfast and other top rated properties.  I presented on The Future Of The Mobile Guest Experience.

Integrated Marketing Summit 2015 in Minneapolis, MN
This national conference on digital marketing features thought leaders in marketing, technology and the digital landscape. I presented on Reviews, The Human Backlink.

LocalUp MOZ & LocalU Event 2015 in Seattle, WA
LocalUP was a joint conference between MOZ and Local University.  This local search focused event brought together ocer a dozen of the industries brightest minds for an incredible one day conference. I presented on mobile web design and search.


SearchFest 2013 and 2014 in Portland, OR
SearchFest is a premier search marketing conference put on by SEM PDX in Portland, OR.  SearchFest is known for it’s jam packed one day event featuring top search and social marketing speakers.  I presented on mobile search.

NUMA Conference 2014 in Manheim, PA
The Near-user Marketing Conference focuses on local Internet and mobile marketing.  I presented on mobile web design and mobile search.

VF Corporation  Digital MAX Conference 2013 in San Francisco, CA
Presentation on mobile and commerce to VF Corporation executives and marketing leaders.  VF Corporation brands include The North Face, Timberland, REEF, Wrangler, Vans and more.

SMX Advanced 2012, 2013, 2014 in Seattle, WA
One of the industry’s most advanced conferences featured a full day advanced workshop on local search. I presented on mobile and local search.

SMX East 2012 and 2013 in New York, NY
National online marketing conference featured a full day advanced workshop on local search. I presented on mobile and local search.

  • MnSearch Summit 2014 in Minneapolis, MN
    Moderator for a session on link building strategies and SEO
  • MIMA Summit 2013 in Minneapolis, MN
    Moderator for a panel on technology and transportation with panelists from Uber, Nice Ride MN and Zipcar
  • MnSearch Search Snippets Event in Minneapolis, MN
    Presented at multiple events in 2013 for the Mn Search Engine Marketing Association on CRO, local search and mobile search
  • JMU612 in Minneapolis, MN
    Presenter and panelist on email marketing in 2012
  • SCORE MN Social Media Bootcamp in Minneapolis, MN
    Keynote Speaker for August 2011 event.
  • MIMA Summit 2010 in Minneapolis, MN
    Presented on small business SEO, MN’s largest interactive conference with over 1,000 attendees
  • Online Marketing & Social Media Conference in Philadelphia, PA
    Search engine optimization speaker in 2010
  • TCTHH Networking Event in Minneapolis, MN
    Presented on mobile web design in 2010
  • Real Estate Bar Camp in Minneapolis, MN
    Presented on web design, local search and on a social media panel in 2010
  • Various Chambers of Commerce, Rotary Clubs and other business groups

LocalUp 2015 event

For speaking and seminar inquires, please email:  aaronweiche@gmail.com