I’m Aaron Weiche. I’m the CEO for GatherUp, a customer feedback platform that empowers businesses and brands to gather customer feedback, Net Promoter Score and online reviews.

As a 20 year veteran of the digital marketing industry, I was the COO of SpyderTrap, a Minneapolis digital agency creating websites, mobile sites, apps and online marketing strategies. I helped found MnSearch, launched a SaaS podcast, and speak nationally on search marketing, web design, mobile and reputation management.

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My Story of Selling A Bootstrapped SaaS Company

On November 1st, 2019 I was standing in the TSA line at the Minneapolis Airport heading to San Diego for a long-planned family vacation. With a family of 6, it’s no surprise we were behind schedule. I had planned to get the wife and kids through security and then head off to the Delta Sky …